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How important is the Golf in Tourism Industry?

Costa Teguise Golf in Lanzarote

The Golf is an industry that continues to grow up, according the report made by International Golf the report made by International Golf, Travel Market (IGTM) held in Tarragona, concluded that the golf tourism industry generates each year an amount of 340 million euros in Spain.The study also revealed that Spain is the favorite for golf tourists from UK, France, Germany and Scandinavia destination. Golf tourists spend daily between 170 euros (British golfers) and 230 euros (Scandinavian)

Nordic tourists usually make a trip to countries with a good weather, as is the case of Spain where they find awesome Golf links, as well they can enjoy spending a have time on the beach, because nordic tourists get away from the cold of their countries. The other one positive aspect to come in Spain, specifically in Canary Islands is that there is a good weather for a long time. It is very common for nordic tourists visit our islands in winter, so the golf industry in our destination has a high seasonality. 

However,other countries also gained in prominence as a destination to enjoy this sport: 17% of golf tourists who chose Portugal, 16.1% visited Britain and Ireland, Turkey was 7.5% of travel reservations, France was left with a 7.1% market share and 6.9 % of travelers crossed the pond to the United States.

Marketing Strategies to attract tourists 

Now I am going to talk about Portugal like competitor country of Golf, so Portugal has bet to innovation, we can see that Portugal tourism has developed a new technology platform for the international promotion of golf courses in Portuguese: Portugal Golf Membership.

His new platform development is a virtual golf club created under the concept of exclusivity that launches online deals on hotels and rental cars, plus green fees at Portuguese fields. 

Created with the aim of providing the ultimate golf experience for all to become members.platform intends to "evolve rapidly, also including the option to buy tickets. It is, that the player who wants to come and play for Portugal to combine air transport, with golf courses, for example. " It is a good idea to attract the target tourist, isn´t it?

Portugal has been chosen as the best country to do Golf 2014

Scotland is another competitor countries of Spain, St. Andrews has an excellent reputation of Golf industry.St Andrews centuries ago earned a reputation as ideal for golfing attraction.One of the main reasons for Scotland each year receive thousands of hits is because you can discover a different experience in each golf course. In some parts of Golf in Scotland seems that lasts for centuries and others simply worth going for their beauty or size. In addition, visitors can play in the fields and historical attend courses.